|Historically, measures of the success promotional programs and the performance of displays have been limited. Today, Seeketing data analysis and visualization tools deliver customer-centric insights like never before.
OOH & Merchandising professionals are now well equipped to:
- Measure how many unique people is impacted by each screen, mupi
- Know the potential audience, impressions and GRPS generated at each display location
- Understand shopper movement and identify high and low engagement areas.
- Measure window display effectiveness to determine its allure to new customers..
- Generate proximity interaction and gamification with the digital screen
- Remotely monitor display compliance anytime, anywhere.
- Take the guesswork out of product placement decisions.